|Stop and breathe. Yes the Coronavirus is here and yes it will impact our way of life and business for the next ___days, ___weeks, ____ months. In the end, the probability that you and your business will be fine is extraordinarily high.
This article will look to help you regarding your health and to protect your wealth.
The Coronavirus is a VIRUS. As a virus it is fought by the body via your immune system. There are things that can be done to boost your immune system and common sense protection that I will outline for you in a few paragraphs.
First let’s talk about a virus. Let me use pizza as an example. Pizza is dough, cheese, and sauce. If you put sausage on it you have a sausage PIZZA. If you put pepperoni on it, you have a pepperoni PIZZA. My point is it is still PIZZA.
The same with a virus. If you call it Chicken Pox, it is the Chicken Pox VIRUS. If you call it the Flu, it is the Flu virus; if you call it the Coronavirus it is still a virus. My point is that the body will handle the virus no matter what name you call it by in the same way…your immune system.
Now let me be clear. People die from the Chicken Pox Virus, the Flu Virus, and the Corona Virus; here is the thing those people are typically immuno-suppressed or in poor health to begin with. This is why the probability of the great majority of you reading this now will be fine if you contract any virus. Don’t get me wrong. If you contract any virus you will not be happy, you will be sick, but IT WILL PASS.
Common Sense Things to Do Now to Prevent Getting Sick
1. Stay away from know sick people
2. Cover your mouth and nose when you sneeze or cough
3. WASH YOUR HANDS WITH SOAP AND WATER FREQUENTLY
4. Stop fueling your body with crap that taxes your immune system-white sugar, white flour, salt, additives, drugs, alcohol
5. Practice stress reduction like meditation-stress taxes the immune system
6. DRINK WATER so your urine is like pale white wine and you are peeing like a race horse
7. See a Chiropractor and make sure there is no nerve interference especially at the T8-T10 levels (Neurological innervation to the spleen which is your immune system)
9. If you are immuno-suppressed personally, I would not recommend being around a lot of people unless you had to
10. Know and understand this epidemic will pass and the great majority will not be impacted.
11. Check with your health care professional before using any supplements. Echinacea, Goldenseal, Elderberry, Turmeric, and protease are a few supplements and enzymes that help boost and strengthen the immune system
What Should You Do For Your Business?.
1. Know your industry. Some businesses will get a huge boost while other may be negatively impacted.
2. If you are a regular reader of this newsletter, you know that I ALWAYS HARP on the advice of BUILD AN EMERGENCY FUND equal to a minimum of twelve months of business and personal expenses. This is exactly why. If you are forced to shut down your bills will still come. An emergency fund covers that short-fall. If you do not have a fund start one immediately
3. You must think massive growth-if you get shut down you will need to have massive growth to compensate. If you don’t get shut down you will have continued steady growth (a win-win!)
a. Create a market dominating Position (Videos 2 and 3 in the Academy of Creative Marketing)
b. Use the conversion equation (Interrupt, Engage, Educate, Compelling Offer)
c. Create a follow-up campaign
d. Learn which medium is best (Social or TV? Print or Radio as examples)
e. Create effective drip campaigns
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Folks, as my clients can attest, preparation is key. What would happen if you had an additional $20,000 or $150,000 sitting in an emergency fund right now? Would you be stressing as much? What would happen if you had an automatic lead generation system created prior to the Coronavirus? Preparation and accountability are always key which is why our clients excel in good economic times and bad; or in times of crisis or non-crisis. Don’t you deserve the same?
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